Through a quiz, you get an opportunity to segregate customers into potential buyer profiles. This is mainly done on the basis of your data collection. For e.g. Let’s say there’s are a huge group of customers who mention that their favorite investment option is a Systematic Investment Plan (SIP), you can then put every customer who says “Systematic Investment […]

Brief Given The third and the fourth Quarters are very important for the life insurance business in India as this sees the maximum buying for tax saving. The pandemic has further added impetus to the overall need for insurance products. Max Life Insurance Company Ltd. had recently launched a new campaign- ‘YouAreTheDifference’; starring ace Royal Challengers Bangalore players- Virat Kohli, […]

Brief Given Bajaj Allianz Life is one of the leading private life insurance companies in India. The Company is a partnership between two powerful and successful entities in their own right – Bajaj Finserv Limited, one of India’s most diversified non-banking financial institutions, and Allianz SE, one of the world’s leading asset manager and insurer. What is the difference between […]